Hitendra Merchant – Yoboho New Media Pvt. Ltd.

View Detailed Executive Profile →

Professional Overview

  • Hitendra Merchant is the Founder and CEO of YoBoHo New Media Pvt. Ltd., a role assumed since June 2006, where strategic leadership has been pivotal in steering the company towards innovative digital media solutions.
  • Under Hitendra Merchant's guidance, YoBoHo New Media has developed a strong portfolio in digital content creation and distribution, notably impacting the online entertainment space.
  • Prior to establishing YoBoHo, Hitendra Merchant served as the Sr. Manager of Media and Marketing at Saregama India Limited from July 2005, where skills in marketing strategies were honed.
  • Before joining Saregama, Hitendra held the position of Marketing Manager at iDream Production from May 2003, which laid the groundwork for expertise in media marketing.
  • Hitendra also contributed as a Marketing Manager at Nirvana Music, Nimbus from August 2002, focusing on brand promotion and market growth.
  • Earlier in the career, Hitendra worked at Times Music as an Assistant Manager starting from July 1999, gaining substantial experience in the music industry.
  • Throughout these roles, challenges in adapting to rapidly evolving media trends have been met with proactive approaches, including embracing digital technologies and fostering partnerships.
  • YoBoHo New Media has become known for its innovative content, and under Hitendra Merchant's leadership, it has expanded its reach, catering to diverse audiences through engaging digital platforms.
Professional Experience
CompanyDesignationPeriod
iDream ProductionMarketing ManagerMay 2003 – Jul 2005
Saregama India LimitedSr. Manager - Media and MarketingJul 2005 – Jun 2006
Times MusicAsst ManagerJul 1999 – Jul 2002
Nirvana Music, NimbusMarketing ManagerAug 2002 – May 2003
YoBoHo New Media Pvt. Ltd.Founder and CEOJun 2006 – Present

Estimated Net Worth

Estimated Range: ₹0 – ₹1000+ Cr (approx. $0 – $120M+)

Based on publicly accessible filings, industry benchmarks, and leadership compensation patterns.

Executive Contact

Official Email: Via Yoboho New Media Pvt. Ltd. corporate communication desk.

Personal Contact: Not publicly disclosed.

Frequently Asked Questions

What is Hitendra Merchant's net worth?
Estimated ₹0 – ₹1000+ Cr (approx. $0 – $120M+).

How can I contact them?
Through Yoboho New Media Pvt. Ltd.'s official communication channels.

Is this an official profile?
No — independently created using public data.

Disclaimer

This profile is created for general informational purposes. All details are based on publicly accessible information and independent research. While accuracy is prioritized, content may not always reflect the latest updates.

Nothing here should be interpreted as investment, financial, or legal advice. The individual featured has not authored or endorsed this profile.

Personal information is intentionally withheld. For official matters, please use formal communication channels associated with the respective organization.

Affluense AI – Smarter Insights. Stronger Relationships with Affluents.

Last Updated: December 2025 · Published by Affluense AI (affluense.ai)

View Detailed Executive Profile →