Anuja Mishra – Mamaearth
View Detailed Executive Profile →Professional Overview
- Marketing & Sales professional with over 20 years of experience in Brand Management, Innovation Strategy & Sales
- Expertise in Strategic Brand Management & Category Creation, Integrated marketing, Consumer Insights
- Managed large Beverages portfolios including 7UP, Mirinda, Aquafina, Aquavess, Vitamin splash, and Sting energy drink
- Pioneered PepsiCo's foray into energy drink segment with successful launch of Sting Energy and value added hydration with Aquafina Vitamin Splash
- Responsible for managing the global brand and innovation agendas for Lay's in India, including launching Lay’s Maxx
- Strong background in FMCG sales with experience in traditional and modern trade channels
- Experienced in leading and developing cohesive cross functional and matrix teams
- Passionate Innovator with strong consumer orientation and result-oriented mindset
- Strong communication skills and sharp cross functional appreciation
- Driven by impact creation and ability to plan strategically
Professional Experience
| Company | Designation | Period |
|---|---|---|
| PepsiCo | Market Development Manager, North | Nov 2009 – 2 years 5 months |
| PepsiCo India | Sr.Marketing Manager, Brand Lay's | May 2014 – 1 years 8 months |
| Honasa Consumer Pvt Ltd ( Mamaearth, The DermaCo, B Blunt) | EVP & Chief Marketing Officer | Mar 2022 – 2 years 5 months |
| Nestlé | National Account Manager | Jun 2005 – 2 years 6 months |
| PepsiCo | Head of Innovation, Energy & Hydration. Led the disruptive launch of Sting energy. | Jan 2016 – 2 years 3 months |
| Hewitt Associates | Consultant | Jan 2008 – 1 years 10 months |
| Godrej Consumer Products Limited | Vice President and Head of Marketing - Personal Care & Hygiene | Dec 2019 – 2 years 3 months |
| PepsiCo | Associate Marketing Director and Category head- Flavours ( 7UP & Mirinda) | Apr 2018 – 1 years 7 months |
| Pepsico India | Sr Brand manager,Global Innovations | Apr 2012 – 2 years |
| Reckitt Benckiser | Summer Intern | Apr 2004 – 0 years 2 months |
Estimated Net Worth
Estimated Range: ₹0 – ₹1000+ Cr (approx. $0 – $120M+)
Based on publicly accessible filings, industry benchmarks, and leadership compensation patterns.
Executive Contact
Official Email: Via Mamaearth corporate communication desk.
Personal Contact: Not publicly disclosed.
Frequently Asked Questions
What is Anuja Mishra 's net worth?
Estimated ₹0 – ₹1000+ Cr (approx. $0 – $120M+).
How can I contact them?
Through Mamaearth's official communication channels.
Is this an official profile?
No — independently created using public data.
Disclaimer
This profile is created for general informational purposes. All details are based on publicly accessible information and independent research. While accuracy is prioritized, content may not always reflect the latest updates.
Nothing here should be interpreted as investment, financial, or legal advice. The individual featured has not authored or endorsed this profile.
Personal information is intentionally withheld. For official matters, please use formal communication channels associated with the respective organization.
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Last Updated: December 2025 · Published by Affluense AI (affluense.ai)