Founded by Chakradhar Gade and Nitin Kaushal in 2013, Country Delight is a rapidly growing direct-to-consumer brand that delivers farm-fresh milk, dairy, and essential food products to millions of households in India. The company focuses on providing natural, preservative-free products directly from farms to consumers' doorsteps within hours, ensuring superior quality and freshness. Country Delight's technology-driven supply chain and emphasis on customer experience have enabled it to scale rapidly across major Indian cities. By leveraging deep supply chain integration and continuous innovation, Country Delight aims to redefine the way fresh essentials are sourced and consumed, establishing itself as a leader in the fresh food D2C segment.
Founded | 2013 |
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Headquarters | Gurugram, India |
Valuation | ~$820 million (2022 est.) |
Annual Revenue (FY24 est.) | ₹900 Cr |
Net Loss (FY24 est.) | ₹250 Cr |
Employees | ~4,000 |
Round | Year | Amount | Lead Investors |
---|---|---|---|
Series C | 2020 | $25 million | Matrix Partners India, Orios Venture Partners |
Series D | 2021 | $108 million | Temasek, Venturi Partners |
Country Delight’s revenue has grown significantly from ₹543 Cr in FY22 to an estimated ₹900 Cr in FY24, supported by rapid customer base expansion and increasing demand for fresh, high-quality essentials.
EBITDA margins have improved slightly but remain negative, moving from -31% in FY22 to an estimated -28% in FY24, as the company invests heavily in infrastructure and customer acquisition.
Country Delight has expanded its workforce from around 3,000 in FY22 to approximately 4,000 in FY24, reflecting its aggressive growth and increased operational scale across India.
The company plans to diversify product offerings, expand into new cities, and deepen technology investments to enhance supply chain efficiency. An IPO may be considered as it moves closer to profitability.
Country Delight recently expanded its fresh essentials portfolio and announced plans to invest in new farm partnerships and cold chain logistics to improve product freshness and reach.
Metric | Detail |
---|---|
Revenue FY24 | ₹900 Cr (+32% YoY) – Driven by customer expansion and product diversification. |
Net Loss FY24 | ₹250 Cr – Continued losses due to high growth investments. |
EBITDA Margin | -28% – Gradual improvement as scale increases. |
Valuation | $820 million – Supported by strong market traction and investor backing. |
Employee Count | 4,000 – Expansion in delivery and supply chain workforce. |
Country Delight’s strong revenue growth and focus on product quality have helped it emerge as a leading player in India’s fresh food delivery segment. While profitability remains a challenge, strategic expansion and operational efficiencies pave the way for long-term growth. Make smarter business decisions with verified insights on companies and directors. Visit Affluense.ai to learn more.
Entrackr, Economic Times, Business Standard, Country Delight press releases.
Disclaimer: The information presented in this report is intended for general informational purposes only and does not constitute investment advice. All financial data is based on public sources and estimates where necessary.