Chaayos, founded by Nitin Saluja and Raghav Verma, has redefined India’s tea café culture since 2012. With the "Meri Wali Chai" concept, it offers hyper-customized chai experiences and a modern café environment. The brand’s innovative menu and strong operational focus have fueled rapid expansion and investor interest.
Detail | Information |
---|---|
Founding Year | 2012 |
Headquarters | Gurugram, India |
Valuation | ~$250M |
Total Funding | ~$85M |
Annual Revenue (FY24) | ₹210 Cr |
Annual Net Loss (FY24) | ₹45 Cr |
EBITDA Margin | -8% |
Employees | ~1,600 |
Round | Year | Amount | Investors |
---|---|---|---|
Seed | 2013 | $2M | Tiger Global |
Series A | 2015 | $5M | Tiger Global, others |
Series B | 2021 | $21.5M | Elevation Capital, Think Investments |
Series C | 2022 | $56M | Alpha Wave, Elevation Capital, others |
Chaayos has achieved remarkable revenue growth fueled by store expansions and higher average orders. Although losses persist, operational efficiencies have contributed to gradual reduction over time.
Focused cost optimizations and improved supply chain dynamics have led to better EBITDA margins, reaching -8% in FY24. New kitchen tech and process standardization continue to support margin improvements.
Chaayos’ employee base has steadily increased to support expanding operations and new outlet launches. Investments in training and retention have enhanced service consistency across locations.
Future plans include expanding to more Tier 1 and Tier 2 cities, diversifying the snack menu, and enhancing digital ordering experiences. While an IPO isn’t confirmed, Chaayos’ growth trajectory may set the stage for a public listing in the future.
Chaayos recently announced flagship stores in premium locations, new beverage innovations, and enhanced loyalty programs, signaling a strong focus on growth and customer engagement in FY25 and beyond.
Metric | Detail |
---|---|
Revenue Growth | +60% YoY |
Loss Reduction | Improved by ₹5 Cr YoY |
EBITDA Margin | Improved to -8% |
Employee Growth | +400 employees YoY |
Store Expansion | New flagship outlets |
Chaayos continues to lead India's organized tea café market with rapid store expansion, innovative offerings, and strong operational capabilities. As it scales, focus on efficiency and customer loyalty strengthens its long-term prospects. Make smarter business decisions with verified insights on companies and directors. Visit Affluense.ai to learn more.
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